Wednesday, 12 December 2012

Lesson 1- Looking at Reality TV and its effect. Analysis of Trailers and reading of article in media magazine.


Analysis of Big Brother Trailer-

"Big Brother" is a reality TV show in which a group of 12 celebrities- or normal people are put into a house to live together for a series of weeks. I have chosen to analyse the trailer for celebrity Big Brother 2011, UK.

From watching the trailer I would judge that someone would watch this programme in order for diversion, social interaction and surviellance. Diversion is because of the time Big Brother is shown on television- 9pm/10pm, depending on the content, this is the time most adults, or students are sat watching television in order to relax. Social Interation is also highly important, as the show often includeds 'Twitter Hashtags' so people can voice their opinions online, and interact between one-another about the show. Surviellance is often if a celebrity is feautered whom a member of the audience may be particular interested in finding out information about, and what they are like as a person and not how they are percieved by the media. Surviellance is also what the 'Big Brother' idea is about, watching people go about normal activites because of the curiosity within most humans about others.
I believe the audience of this programme to be mostly E-lower C, this is down to the celebrity's that feature often being aimed towards the audience of soaps on televsision, or a page 3 model that features in the Sun, and using this knowledge I can determine the audience of Big Brother.

The colours used in this trailer, in the clothing of those featured- (mise-en-scene) are bright and eye catching, for example the first woman featured in the trailer is wearing a yellow dress, this immediately draws in the audiences attention, as it has the connotations of sunshine, linked in to happy emotions, so therefore it gives you a postive feeling about the show. The men shown in the trailer are dressed in greys, blacks with a hint of red, these colours are less intimidating to the audience, suggesting a more relaxed tone to the show, the red however has the connotations of danger and lust, giving the idea that there are certain dramas to happen within the show, thus intriging the audience into watching it. Two women are then featured wearing white dresses, this shows a goddess like stature with the two men either side of them, the white connotatates purity, showing an innocence to the show, contrasting with the red of the mens outfits.
You then have the street scene, with the cheerleaders- this links back to audience when considering the idea of a soap style advertand whom their audience would be, also the cheerleaders have the connotations of happy, highschool and good spirit, as well as the more provocative ideas about cheerleaders. This is again a contrast of the innocence, with the racy connotations behind them. The colours continue to be bright and eye-catching, this combined with the featured celebrities facial expressions of smiles, and their dance-like movements, with high speed skips instead of walks suggests a light tone to the programme, with happy ideas, and excitement set within the audience intriging them to watch it.

The genre of this trailer is clearly Reality TV, this is shown through certain codes and conventions such as a lively set atmosphere through diegetic and non diegetic sound, there's no story-line given to the audience, just the characters which shows the story is yet to be written- like in a reality show because nobody can determine what will happen, it's completely un-scripted. This is unlike that of a drama.

The institution of this trailer is Channel 5, they are presented as wealthy, however, not that of BBC 1 we know this because there are no graphics or special effects used in the trailer, it's a constant camera roll. There's also no exotic location used.

1 comment:

  1. Jade, as always you write thoroughly and analyse all elements of the trailer. However, I think you're getting side lined by the colours and the connotations and actually losing the focus of some of it. What about representations of females or of race? How about the ideologies that it creates?

    Try to analyse with the bigger picture in mind; thinking about debates and issues etc rather than just with the actual image on screen and the colours used.

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