Institutions

Film- Brave

Institution: Disney Pixar

The film 'Brave' created by Disney Pixar is a hybrid of animation, action and adventure, released in 2012 about a princess who is determined to create her own path in life and defeat a curse.
What sort of organisation is Disney Pixar? (Brand Identity) The brand identity of Disney Pixar is that they are a hugely successful, family orientated and international film company who create largely popular films that produce a huge profit for the company. We can see this from the website: Pixar Website, it's well finished, with pictures from well-known, popular animated films such as, Monters Inc and Finding Nemo. What we can tell from this is that they have a highly skilled web design team who work at keeping their image professional and modern. They present themselves as keeping relative to their audience, with an informal website giving the reader access to "Behind the scenes" and "careers" both of this selections are welcoming to the reader, bringing them to be a part of the Disney Pixar organisation.
Are they are a large or small comany? Disney Pixar are a large multi-national company whose films are released all over the world, in a number of different languages, producing billions of profit pur annuam. We know they are world-wide as they are connected to social networking sites Facebook and twitter, shown here: google search of disney pixar. We also know the size of the institution as Pixar was actually bought by Disney for $7.4 billion, showing a link up between two large institutions that are the most well know for family, - often animated films.

Television Programme- Grand Designs

Institution- Channel 4

Link to website: channel 4 website
Grand Designs is a property programme shown on Channel 4, often at around 7-8pm in the evening on a weekday. It shows everyday peopleand familes who decide to take on the project of building themselves the ideal home.
What sort of organisation is Channel 4? (Brand identity) Channel 4 is a large TV production company who show programmes ranging from drama's to documentries often to project genuine information and knowledge in a more dramatised way. They have different platforms such as their channel and their website, having the website shows that they are reaching their audience widely with the use of modern technology- produced by web design team. The website also provides the reader with an option for 4OD, a website created to view not only programmes you have missed, right back to the first series but for programmes that are no longer shown on Channel 4. This shows that they are looking to relate different generations of people.
Large or Small Company? Channel 4 is a large company, known throughout the UK, however, are not a transnational company and are only aired in the UK. This is due to Channel 4 hosting for a british audience, with 90% of the progammes or documentries being produced in the UK.
What else do they own?  Channel 4 are purely a television company.

Magazine- Cosmoplitan

Institution- Hearst Magazines

Link: Hearst Magazines Cosmoplitan magazine is a fashion, beauty and lifestlye magazine for women. It's owned by hearst magazines who describe themselves as 'one of the UK's leading magazine companies'.
What sort of organisation are they? (Brand Identity) Hearsts brand identity is that they are both a highly powerful and wealthy company, with a clean-cut professional image in their market. They own many large, well-known magazines, and are shown to the public as being modern and welcoming to new platforms of media, such as, websites, apps and social networking.
Are they a small or large company? By taking what we know from the website and the information shown above we can determine that they are a large company, who also operate in America as they are headquartered in New York City.
What other media products do they own or produce? Their website states that they own 24 magazine brands and 24 digital assests. As well as Cosmoplitan magazine, other magazines they also produce include: Best, Company, Country Living, ELLE, Good Housekeeping etc. Many of these titles are followed by digital assests with the websites, including others: digitalspy.co.uk, elledecoration.co.uk, netdoctor.co.uk, sugarscape.co.uk and menshealth.co.uk.